Effective communication for behavior change: Lessons from multicultural Hawai’i
Lisa Spencer 1 * , Anita Tanner 2 , Kristina Lu 3
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1 University of Hawaii–West O’ahu, Kapolei, HI, USA2 University of Nevada, Las Vegas, Las Vegas, NV, USA3 University of Hawaii-West O'ahu, Kapolei, HI, USA* Corresponding Author

Abstract

This article examines effective communication strategies professionals use to enact change in behavior in public and health care environments, using multi-cultural Hawai’i as a model. Discussions explore social and behavioral change communication theory, cultural competence, and culturally and linguistically appropriate services. Public health campaigns designed for Hawai´i’s population are highlighted, with implications for practice, policy, and future research in other multi-cultural settings.

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This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

Article Type: Research Article

J CONTEMP STUD EPIDEMIOL PUBLIC HEALTH, Volume 7, Issue 1, 2026, Article No: ep26007

https://doi.org/10.29333/jconseph/17860

Publication date: 03 Feb 2026

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